Uniphore (APAC) – Conversational
Automation Case Study

COMPANY

Uniphore is a conversational automation technology company. Uniphore sells software for conversational analytics, conversational assistants and conversational security for CX and sales use cases.

CHALLENGE

Uniphore needed to grow market share in Southeast Asia in a highly-competitive market for CX automation solutions. Building reliable sales pipeline required having in-person thought leadership conversations with call center leaders accountable for more than 100 agents.

SOLUTION

Uniphore engaged BuyerForesight™ to build an in-person interactive experience campaign in key target markets in the region including Singapore, the Philippines, and Vietnam. A mix of dinner events and half-day workshops delivered a highly-qualified pipeline of sales prospects in a comparatively short time.

RESULTS

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Interactive Experiences
Completed

Accounts
Targeted

Expressed
Interest

Qualified Contacts
Attended

EXAMPLE PARTICIPANTS

Uniphore - Conversational Automation Case Study

Vice President, Digital Customer Experience Lead, CITI

Director Global Customer Operations, Expedia Group

Head, CE Service Digitisation & Automation, Grab

Global Director of Customer Experience Sales, BT

Regional Customer Experience, DBS Bank

Global Head of TM Optimization, AIG

Vice President, Customer Order and Delivery Experience, Digital CX, Schneider Electric

WHAT’S NEXT

Uniphore expanded its partnership with BuyerForesight™ in 2023 to deliver a reliable flow of qualified, engaged prospects when and where they are needed.

ABOUT BUYERFORESIGHT™

BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.

If you’d like to evaluate BuyerForesight™ yourself, email grow@buyerforesight.com.