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Uniphore (APAC) – Conversational
Automation Case Study

COMPANY

Uniphore is a conversational automation technology company. Uniphore sells software for conversational analytics, conversational assistants and conversational security for CX and sales use cases.

Uniphore
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CHALLENGE

Uniphore needed to grow market share in Southeast Asia in a highly-competitive market for CX automation solutions. Building reliable sales pipeline required having in-person thought leadership conversations with call center leaders accountable for more than 100 agents.

SOLUTION

Uniphore engaged BuyerForesight™ to build an in-person interactive experience campaign in key target markets in the region including Singapore, the Philippines, and Vietnam. A mix of dinner events and half-day workshops delivered a highly-qualified pipeline of sales prospects in a comparatively short time.

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RESULTS

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    1
    Interactive Experiences
    Completed
    1
    Accounts
    Targeted
    1
    Expressed
    Interest
    1
    Qualified Contacts
    Attended

    EXAMPLE PARTICIPANTS

    Citi

    Vice President, Digital Customer Experience Lead, CITI

    Expedia Group

    Director Global Customer Operations, Expedia Group

    Grab

    Head, CE Service Digitisation & Automation, Grab

    BT

    Global Director of Customer Experience Sales, BT

    DBS

    Regional Customer Experience, DBS Bank

    AIG

    Global Head of TM Optimization, AIG

    Schneider

    Vice President, Customer Order and Delivery Experience, Digital CX, Schneider Electric

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    WHAT’S NEXT

    Uniphore expanded its partnership with BuyerForesight™ in 2023 to deliver a reliable flow of qualified, engaged prospects when and where they are needed.

    BuyerForesight
    ABOUT BUYERFORESIGHT™

    BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.

    If you’d like to evaluate BuyerForesight™ yourself, email grow@buyerforesight.com.

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