Dremio – Data lakehouse platform case study

COMPANY

Dremio is the only data lakehouse that empowers data engineers and analysts with easy-to-use self-service SQL analytics. It easily connects to all data sources and exposes the data through a unified business-friendly data model. Unified data improves data discovery, ensures consistent reporting and enables governed self-service data access.

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CHALLENGE

Dremio’s offering has strong appeal for data architects and data & analytics leaders, who are usually primary influencers but not buyers. Dremio wanted a 2-level approach to engage these technical practitioners with more technical conversations while having a more business-focused conversation with C-level technology executives.

SOLUTION

Dremio elected to use interactive virtual roundtable experiences to engage their prospects. To achieve the desired multilevel approach, Dremio and BuyerForesightTM tailored some roundtable topics toward C-suite buyers and others toward a more technical audience. They extended their reach with in-person Common Sense Conferences events.

RESULTS

Interactive Experiences Completed
0
Accounts Targeted
0
Expressed Interest
0
Qualified Contacts Attended
0

EXAMPLE PARTICIPANTS

Globalpayments

Vice President – Enterprise Database & Application Services, Global Payments Inc.

Citi

Chief Architect, Securities Services Technology, Citi

Genesys

Staff Product Manager – Data & Analytics, Genesys

Costco

Data Architect, Costco Wholesale

Avaya

Director Cloud and Enterprise Architecture, Avaya

Capgemini

Senior Data Architect, Capgemini

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About BuyerForesight™

BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.

If you’d like to evaluate BuyerForesight™ yourself, email grow@buyerforesight.com.