This study draws on insights collected by BuyerForesight’s Research & Intelligence team through a combination of survey responses, interviews, and performance analysis. The findings reflect trends observed across B2B technology and enterprise marketing teams in North America, EMEA, and APAC, focusing on how organizations are adapting resourcing models and operational capacity through 2025.
BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.
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