Virtual Roundtable

Sync or Sink in 2026: Sales and Field Marketing Alignment

Field marketing has become a growth engine, but events only work when sales and marketing move in lockstep. This interactive roundtable will dig into where alignment breaks down, how to fix it, and what it takes to enter 2026 truly connected, revenue-focused, and ready to deliver impact.

Agenda

In this interactive 60-minute session, we’ll tackle real-world challenges like:

  • Where marketing–sales alignment breaks down in event execution—and how to fix it
  • How to move beyond “event awareness” to real sales buy-in and co-ownership
  • Ideas, KPIs, and team structures that actually move pipeline
  • How to coach field marketers to operate like revenue leaders
  • Event strategies that align with real-time sales priorities
  • Measuring what matters: what it takes to earn CRO-level credibility
  • Expect candid conversations, tested frameworks, and actionable insights you can apply immediately

Participation is limited to 10 to 12 attendees to ensure meaningful, peer-led discussion.

Host and Solution expert

Mitch Speers 347x347

Mitch Speers

Chief Revenue Officer & Co-Founder
BuyerForesight™

Who should register?

Registration

Participation in this Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

Call us

Email us

grow@buyerforesight.com