Companies use DataStax to build real-time AI-powered applications from any cloud.
CHALLENGE
DataStax has a powerful appeal for data architects and data engineers, but they were having challenges telling their story in a compelling way to the C-level technology executives at large banks in India.
SOLUTION
DataStax hired BuyerForesight™ to find, validate, and engage their C-level buyers in order to bring them into a conversation. BuyerForesight™ built custom prospect lists and ran inbound and outbound campaigns to invite qualified buyers to bespoke in-person interactive networking experiences. DataStax was able to monitor the prospects being invited to ensure a 100% ideal customer profile (ICP) match.
RESULTS
Interactive Experiences Completed
0
Accounts Targeted
0
Expressed Interest
0
Qualified Contacts Attended
0
EXAMPLE PARTICIPANTS
Chief Information Officer, Sir Ganga Ram Hospital
Head of Data Engineering, The Economic Times
Head of Information Technology, SSIPL Retail LTD
Chief Technology Officer, Fab India
President & CIO,PI Industries Ltd
Chief Information Officer, Car Dekho
WHAT’S NEXT
DataStax expanded its partnership with BuyerForesight™ in 2023 to deliver a reliable flow of qualified, engaged prospects when and where they are needed.
About BuyerForesight™
BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.
If you’d like to evaluate BuyerForesight™ yourself, email [email protected].